Neutral: So basic, it's extraordinary.

At Threadworks, we believe in working with brands that don’t just talk about sustainability but live and breathe it. That’s why we’re proud to collaborate with Neutral® – a company that has spent over 20 years perfecting the art of certified basic apparel. But make no mistake, there’s nothing ordinary about them.

Neutral was the first to create fully certified garments covering every step of the value chain—from seed and soil to the final product. They set the gold standard for ethical and sustainable production with Fairtrade organic cotton, non-toxic dyes, and manufacturing powered by renewable energy in India. Farmers receive fair prices, factory workers operate in safe conditions, and every product is free from hazardous chemicals, making it 100% safe to wear.

The Power of Organic Cotton

Neutral’s Tiger Cotton® initiative is a game-changer, not just for the planet but for people and wildlife, too. By helping Indian farmers transition from conventional to organic cotton, they’re creating pesticide-free corridors for the endangered Bengal tiger in Madhya Pradesh. The result? Safer fields for farmers, protected biodiversity, and a step towards a greener future.

Closing the Loop with Kvadrat

Sustainability doesn’t stop at production—it extends to what happens after a garment has lived its first life. That’s why Neutral has partnered with Kvadrat, a leader in recycling textile waste. Every year, Kvadrat repurposes 500 tonnes of discarded textiles into new fabrics, garments, and even tableware, proving that waste doesn’t have to be waste at all.

At Threadworks, we’re taking this commitment even further by accumulating all our textile waste, from misprints to excess thread—to send directly to Kvadrat. Instead of ending up in landfills, our waste will be transformed into high-quality materials, contributing to a circular economy in fashion.

Wear the Future

Neutral is proof that sustainability isn’t just a buzzword, it’s a movement. When you choose Neutral, you’re choosing garments that are made responsibly, protect workers, safeguard biodiversity, and help reshape the fashion industry for the better. And at Threadworks, we’re here to make sure these values become the new standard for branded merchandise and ethical production.

Are you ready to wear the future? Let’s make responsible choices the norm.